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Sep
12

Adcode improvements

Posted on September 12, 2010
Today our techs have improved the searching system of PopAds. Before, when a visitor has landed on a publisher website, it could take up to 10 seconds to check if there are any popunders for him. If the visitor clicked on a link before PopAds system could get results - no popunder has been opened. Now, the system has been divided into two searching mechanisms - quick one which responds below one second(it checks local advertisers only) and second one which queries our partner networks.

If a visitor clicks anything on publisher website and results from partner networks have not been gathered yet, a popunder of local advertiser will be shown.

What does it mean for publishers?

  • More popunders open

  • Increased revenue


What does it mean for advertisers?

  • More traffic

  • Cheaper traffic(for the popunders opened before there are results from partner networks, advertisers need to bid for the popunder only with other local advertisers)

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